ALBON REID | Experience Designer

Service Design

User Journey map 

(Refined version)

I designed the AW Waves App experience around the different ways people might actually use it in everyday life—from exploring outdoors and learning about water quality to responding to safety concerns and helping their communities. Mapping the journey helped me understand what users need at each stage and where the experience could better support them.


Service Blueprint

I created this service blueprint to show what has to happen behind the scenes for the AW Waves experience to work smoothly. It connects what users see and do with the people, technology, processes, and partners supporting the service—making it easier to spot gaps, opportunities, and ways to create a more connected experience.